*Assistant Professor & Faculty Member, Islamic Azad University, Tehran, Iran
**Professor & Faculty Member, PNU, Garmsar, Iran
***MA, PNU University, Iran
****MA, Semnan University, Iran
Online published on 5 July, 2013.
Nowadays, the attention of senior managers and authorities of management field has been drawn to the strategic management and strategic planning as well as contributing factors in strategic planning. Achieving the required awareness and knowledge of contributing factors in strategic planning assures success of managers in compiling and executing strategic planning.
By taking the importance of this subject into consideration, the purpose of this study is assessment of contributing factors in strategic planning in Iran Insurance Stock Company. In this study, upon assessment of the history of the subject of influence of the independent variables including partnership of senior managers, team partnership of the staffs, organizational culture, awareness of senior managers, organizational chart, environmental accurate evaluation, existence of appropriate management information systems on success of strategic planning was assessed. The present study is of an applied nature with respect to the objective and descriptive measuring with respect to the methodology. The authentication and credibility of the questionnaire were affirmed by the respective professors and the confirming factor assessment method was also confirmed. The permanence of the questionnaire was confirmed by use of Cronbach's Alpha method (in which α=0.989). The statistical sample of this study is 196 people among experts and managers of Iran Insurance Stock Company in Tehran, determined by use of random classified sampling method. In order to analyze data, at first correlation between the independent and dependant variables were assessed and then by use of simple regression test, the hypotheses were assessed. The results indicate that all independent variables of the study may influence success of strategic planning in Iran Insurance Stock Company.
Strategic management, strategic planning, success of strategic planning, contributing factors in strategic planning success, Iran Insurance Stock Company