Asian Journal of Research in Business Economics and Management
  • Year: 2014
  • Volume: 4
  • Issue: 10

Information and Communication Technology Enabled Agricultural Sustainability in India

Research Scholar, Department of Economics, University of Calicut, Dr. John Matthai Centre, Thrissur

Online published on 6 October, 2014.

Abstract

In Indian scenario, it said that the country lives in villages which means that farming and agriculture sector contributes in GDP of the country to great extent. The traditional approaches of agriculture being adopted since long back in the history, has numerous challenges in terms of production, marketing, profit etc. The management of agricultural products, choice of suitable seeds and the suitable amount of fertilizers are some of other issues that need attention in order to enhance the production and sustainable development. This article explores the role of ICT in agricultural sector in India and transforming the country through increased growth and sustainable production of agricultural products. The seed of ICT utilization in agriculture may seem a drop in the ocean at present, but it could hold answer to existing slow down in agriculture sector to be transformed into vibrant and competitive sector by harnessing untapped opportunities in domestic and global markets, to reach the ultimate objective of happy and prosperous living of mankind.

Keywords

Agriculture, ICT, farming, sustainable development, India