Asian Journal of Research in Marketing
Open Access
  • Year: 2013
  • Volume: 2
  • Issue: 5

A Study on the Marketing Strategies Adopted by South Indian Bank, Axis Bank and Standard Chartered Bank in Guwahati City

  • Author:
  • Pranjal Bezborah, Kangkana Bhagawati
  • Total Page Count: 11
  • Page Number: 27 to 37

*Professor, Department of Commerce, Dibrugarh University, Assam, India

**Research Scholar, Dibrugarh University, Assam, India

Online published on 24 October, 2013.