Faculty, Department of Business Administration, University of Mysore, Mysore, India
Online published on 24 October, 2013.
This paper focuses on operations of HOPCOMS, to analyze the marketing of Fruits &Vegetables. The paper explore on comparative study in state. The attitude of consumers, membership status, size of land holdings, cropping pattern of producers, regarding the prices, volume of purchases. This paper is identify the problems and expectations of producers. Finally the paper describes the logistics.
Fruits &Vegetables, Hopcoms, Logistics, Prices
