Asian Journal of Research in Marketing

  • Year: 2014
  • Volume: 3
  • Issue: 2

Assessment of Service Quality at University of Sistan and Baluchestan Digital library from the Perspective of Graduate Students and Its Relationship with Student Satisfaction

  • Author:
  • Sahar Ghalandaria, Habibollah Salarzehib, Amin Reza Kamalianb
  • Total Page Count: 10
  • DOI:
  • Page Number: 57 to 66

aMaster of Information Technology Management, University of Sistan and Baluchestan

bAssociate Professor, Management, University of Sistan and Baluchestan

Abstract

The present research addresses the assessment and the relationship between quality of services and satisfaction at University of Sistan and Baluchestan Digital library from the graduate student's perspective in the framework of dimensions that affect the quality of e-services in "Webqual model". The dimensions of the model in the present study include usefulness, ease of use, entertainment and complimentary relationship as independent variables that affect the quality of service dependent variable. The study method is survey and collection tool is a questionnaire. In this study, simple random sampling was used and the statistical population was from the 84 subjects that studied among graduate students. The results of this study indicate the digital library of University of Sistan and Baluchistan's service quality from the perspective of graduate students is desirable.

Keywords

Quality of Service, Quality of Electronic Services, University Digital library, Webqual Model