Survey on the e-Public relationships with creating e- Governance

Electronic public relationships (E-PR) is a method of using new communications and multimedia technologies for serving a basis of customer's needs and requests, for achieving digital governance goals. Existence of E-PR as a view to serve every time and without refer of customer physical can decrease surplus and non-immediate costs such as costs of employ surplus workforce and their errors, revision of consumption pattern and competitive advantage, alone create by operate and connect to e-databases. Also, we can use information and communication technology (ICT) as a managerial tool of public relationships that can effect on organizational strategic decisions. Therefore, this paper survey existent opportunities and challenges in e-PR domain and express importance and role of strategic management base on possible opportunities. In final part, strategical suggests be presented for exploit on modern communication technologies.