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*Corresponding author email: rathore@pau.edu
The present study was conducted in Punjab in 2022–23. The objectives of the study were to study the perceptions of shrimp farmers and the constraints faced by them in the marketing of shrimp. The study revealed that size of shrimp matters in marketing (4.96, p=<0.001) followed by selling shrimp after grading to fetch a good price (4.68, p=<0.001). The lack of processing units in the region for direct marketing of shrimp (4.92), followed by the lack of ready market availability for shrimp in Punjab region (3.41) are major constraints faced by shrimp farmers. Four important factors were identified i.e. lack of ready marketing structure, low price of the produce, post-harvest handling and lack ofprocessing unit. Farmers sell their produce their own to dealers from other state they come and directly buy their produce. The government should make efforts to connectfarmers to local market for more marketing opportunities to the farmers. The chain of market availability and processing units needed to boost shrimp farming in the state.
Shrimp farming, Marketing, Constraints, Farmers, M31, O13, M39, Ml