1Public Relations Officer, Mahatma Phule Krishi Vidyapeeth, Rahuri, Dist. Ahmednagar, M.S. Pin-413722
2Professor (Agril. Extension), Department of Extension Education, Mahatma Phule Krishi Vidyapeeth, Rahuri, Dist. Ahmednagar, M.S. Pin-413722
3Associate Professor, (Agril. Extension), Mahatma Phule Krishi Vidyapeeth, Rahuri, Dist. Ahmednagar, M.S. Pin-413722
4Junior Research Assistant, (Agril. Extension), Mahatma Phule Krishi Vidyapeeth, Rahuri, Dist. Ahmednagar, M.S. Pin-413 722
Online published on 14 November, 2017.
Annual farm publication of Mahatma Phule Krishi Vidyapeeth, Rahuri i.e. ‘Krishidarshani ’is being successfully published from the last 27 years. ‘Krishidarshani ’has over twenty thousand of reader subscribers throughout the Maharashtra State. The readers ’reactions received through the mail reveals that performance of the ‘Krishidarshani ’is excellent in communicating the farm technology among the farmers. It can be widely accepted as general indicator for measuring the success of ‘Krishidarshani ’diary. It was felt necessary to undertake the study on ‘Krishidarshani ’diary from the reader farmers ’point of view. So, the present study was planned and conducted with the following objectives.