1Associate Professor,
2Ex-M. Sc. Student,
3Ph. D Scholar,
4Associate Professor (Ext Edu),
This study pertains to delineate the purposes; pattern and time spend by the students in utilizing electronic media of communication. The main functions of communication are to inform, entertain and educate the people. In this study an attempt has been made to find out purposes of using electronic media by the University students vis-a-vis extent of satisfaction obtained by the students.
Electronic Media, Radio, Television, Utilization Pattern, Extent of Satisfaction, Students