1Assistant Professor, Department of Extension Education, Institute of Agricultural Sciences, Banaras Hindu University, Varanasi,Pin-221005(U.P.)
2Research Scholar, Department of Extension Education, Institute of Agricultural Sciences, Banaras Hindu University, Varanasi,Pin-221005(U.P.)
Online published on 14 November, 2017.
The manuscript is based on the study entitled "Role of NGO in Extension services: An Appraisal of Ramakrishna Ashram, Kalahandi district of India. The objectives of the research were to analyse the socio-personal characteristics, attitude towards extension services, knowledge of farmers on rice cultivation through training, impact of NGO intervention on economic status of the respondents, trickledown effect of community information in the area of study, pattern of extension services offered by the NGO and the constraints encountered by the NGO and the beneficiaries in using the extension services. In the era of private extension, this paper tries to bring out the pattern of extension and communication adopted by Ramakrishna Ashram for delivery of farm and home services and its impact on socio-economic development of tribal farmers of the study area. The patterns of information delivery were classified into six groups namely training and visit approach, group approach, and community leadership approach, involving youth in extension, mass media and traditional approach. It was revealed that the NGO, Rama Krishna Ashram used the six systems in single or in combination to convey the massage for acceptance and adoption. The analysis of the information methods revealed that the traditional approaches are accepted more followed by T&V, group and youth in Extension. How ever, only mass media was found to be less preferred by the tribal farmers.
NGO, Farmers, Information, Communication, Extension service
