Assistant Professor, Department of Extension Education, Tirhut College of Agriculture, Dholi, Distt.-Muzaffarpur, BIHAR-848125
Online published on 14 November, 2017.
The viewers were comparatively of younger age, more educated, belong to higher caste, having better social participation, greater exposed to different mass media, having more cosmopoliteness, more scienticism, more scientific orientation in farming and having greater favourable attitude as compared to non-viewers of the farm telecast programmes.
Characteristics, TV, Farm programme
