1Ph. D. Scholar, Department of Extension Education, Post Graduate Institute, Mahatma Phule Krishi Vidyapeeth, Rahuri-413 722, (Maharashtra)
2Head, Department of Extension Education, Post Graduate Institute, Mahatma Phule Krishi Vidyapeeth, Rahuri-413 722, (Maharashtra)
3Associate Professor, Department of Extension Education, Post Graduate Institute, Mahatma Phule Krishi Vidyapeeth, Rahuri-413 722, (Maharashtra)
Online published on 14 November, 2017.
The findings of the study revealed that overall; majority of the respondents had used printed material as a source of information from low to medium extent and electronic media to low extent. Majority of the respondents were reading newspapers daily, followed by leaflets-folders and agricultural magazines. Also large majority of the respondents were viewing television daily for acquiring information and listening radio daily for getting information.
Farm mechanization, mass media, print media, electronic media, information seeking
