LBS Journal of Management & Research

Table of Contents

• RESEARCH ARTICLE

  Social Change through Peace and Non-Violence

  • Author: Bindeshwar Pathak
  • DOI: 10.5958/0974-1852.2017.00008.6

• Spend More Money on Marketing When Launching High-Technology Products: Think Again!

  • Author: Matti Haverila, Jenny Haverila
  • DOI: 10.5958/0974-1852.2017.00009.8

• Impact of Online Reviews on Consumer Learning and Attitude: An Analysis through S-O-R Model

  • Author: Vivek Mishra, Mukti Prakash Behera
  • DOI: 10.5958/0974-1852.2017.00010.4

• Impact of Company Characteristics on Equity Investors’ Investment Decisions: A Study of Punjab, India

  • Author: Jaspreet Kaur
  • DOI: 10.5958/0974-1852.2017.00011.6

• Employee Perception towards Organisational Climate (OC): Study Based on Two Organisations from Mumbai Region

  • Author: Binit Lakra, D.K. Srivastava
  • DOI: 10.5958/0974-1852.2017.00012.8

• Brand Community Success Factors: A Study of Two Facebook Brand Community Features

  • Author: Caitlin McLaughlin, Lucinda Davenport
  • DOI: 10.5958/0974-1852.2017.00013.X

• Macroeconomic Antecedents of Capital Structure Decision-Making

  • Author: Amit Kumar Singh, Preeti Bansal
  • DOI: 10.5958/0974-1852.2017.00014.1

• BOOK REVIEW

  Sense and Solidarity: Jholawala Economics for Everyone

  • Author: Anil K. Kanungo