Mangalmay Journal of Management & Technology

Table of Contents

• RESEARCH ARTICLE

  Feature: Innovations in Marketing Strategies

  • Author: Niraj Kumar

• Dimensions of Rural Marketing: A Critical Appraisal

  • Author: A. K. Joshi

• RESEARCH NOTE

  Emerging Scenario of Rural Markets in India

  • Author: D. Sundar

• CASE STUDY

  Strategies for Rural Marketing: A Case Study of Selected Corporate Houses

  • Author: Jeet Singh, Preeti Yadav

• RESEARCH ARTICLE

  Green Packaging: Its Need and Acceptance Among the Educated Consumers

  • Author: Nandita Chatterjee, Arshiya Kouser K.V., Naresh V.S., Rajeshwari , Roopesh B.T.

• Internet Marketing Proposing Better Alternatives to Society

  • Author: Harish Kumar

• Emerging E-Commerce and Internet Shoppers Class in India: An Appraisal

  • Author: Omdeep Gupta, Krishna Chandra Balodi

• RESEARCH NOTE

  Internet Marketing

  • Author: Manoj Kumar Bhatnagar

• RESEARCH ARTICLE

  India: A Potential Market for International Investors

  • Author: Bindu Agrawal