Mangalmay Journal of Management & Technology

Table of Contents

• RESEARCH ARTICLE

  Harvest Your Brand in Farm Ville

  • Author: Meera Mathur, Jyoti Jain

• Impact of economic indicators on FDI: A case of India

  • Author: Sanjeet Singh, Gagan Deep Sharma, Mandeep Mahendru

• Intergrating competency with talent management: GMR experience

  • Author: K. V. S. Patnaik, Gudivada Venkat Rao

• Self-help group participation among women artisans of Shantiniketan leather cluster, West Bengal: An empirical analysis

  • Author: Indranil Bose, Vishwas Gupta, Atul Kumar Srivastava

• Indian SSIs: Imperatives and global compulsions

  • Author: Amit Kumar Jain

• Rain water harvesting: Making water everybody's business

  • Author: Musheer Ahmed

• CASE STUDY

  Brand fiasco in emerging markets: A case study of Amul pizza

  • Author: Farzana Gulzar

• BOOK REVIEW

  The Hidden Connections

• EDITORIAL

  Editorial