South Asian Journal of Marketing & Management Research

Table of Contents

• RESEARCH ARTICLE

  Ethics among elected leaders of municipal corporation Ludhiana: public perception

  • Author: Raghav Khanna

• Employer branding and employee commitment in selected banking organisations

  • Author: P.N. Hari Kumar, D Susha

• A study on individual investors satisfaction level of existing investment schemes in Salem districts

  • Author: S Amudhan, J Poornima, S Senthil Kumar

• Women are the real architects of society – women empowerment

  • Author: Esha, Rahul Kumar

• An investigation of liquidity and profitability trade off in selected pharmaceutical companies in India

  • Author: S. Saravanan, S. Suganya

• Rural people's perception towards health insurance with special reference to Calicut city

  • Author: A.K. Rajula