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  3. South Asian Journal of Marketing & Management Research

South Asian Journal of Marketing & Management Research

South Asian Journal of Marketing & Management Research

  • Year: 2019
  • Volume: 9
  • Issue: 1
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  • Year: 2019
  • Volume: 9
  • Issue: 1

Table of Contents

  • RESEARCH ARTICLE

    Social marketing and public health: An exploratory study on assessing people's behaviour towards social advertisements
    • Author: Devesh Kumar Tewary
    • DOI: 10.5958/2249-877X.2019.00001.8

  • CASE STUDY

    A study on factors affecting success of women entrepreneurs in tigray region-ethiopia (A case study of adigrat town entrepreneurs)
    • Author: Mahlet Mulatu, R. Durga Prasad
    • DOI: 10.5958/2249-877X.2019.00002.X

  • RESEARCH ARTICLE

    Management activities and legal literacy
    • Author: Khatamov Farkhod Fakhritdinovich
    • DOI: 10.5958/2249-877X.2019.00004.3
  • A study on consumer decision making towards purchasing choice of footwear
    • Author: S. Aravinth, V. R. Nedunchezhian
    • DOI: 10.5958/2249-877X.2019.00003.1
  • Development of mechanisms to regulate land use diversification
    • Author: Azizov Shohruh, Mahsudov Muhammadbek
    • DOI: 10.5958/2249-877X.2019.00005.5
  • Online module technologies of innovative education technologies of educational institutions of pedagogical education programs
    • Author: S.S Rakhimova
    • DOI: 10.5958/2249-877X.2019.00047.X
  • A study on employees stress on organization special reference to textiles limited
    • Author: D. Parasakthi, M. Karthiga, S. Jagatheeswari
    • DOI: 10.5958/2249-877X.2019.00048.1
  • Manager perception towards adoption on social media marketing: With special reference of hotel industry in Jaffna District
    • Author: Soosaipillai Edward Reginold, Kandasamy Gnanabasharan, Sivapragasam Sivanenthira
    • DOI: 10.5958/2249-877X.2019.00049.3
  • Improving the position of uzbekistan in the doing business rating as an opportunity to increase the attractiveness of free economic zones
    • Author: Vokhidova Mehri Khasanovna
    • DOI: 10.5958/2249-877X.2019.00050.X
  • Permission marketing-the hope and hype of electronic marketing
    • Author: Rajeshwari Malik, Jagdeep Dahiya
    • DOI: 10.5958/2249-877X.2019.00051.1
  • Trade policy & gender equality
    • Author: Ramanpreet Kaur, Raminder Pal Singh
    • DOI: 10.5958/2249-877X.2019.00052.3
  • Identifying the dimensions of customer experience in hospitality and tourism industry
    • Author: Parikshat Singh Manhas, Ramjit
    • DOI: 10.5958/2249-877X.2019.00053.5