International Journal of Marketing and Technology

Table of Contents

• RESEARCH ARTICLE

  Profitability of soybean processing in Ogbomoso area of Oyo state, Nigeria

  • Author: Joana Adefemi Oladejo

• The mind scanner

  • Author: Dhurjuti Das, J. Karthikeyan

• The effect of inflation on stock market performance in Nigeria, 1980–2010

  • Author: Chris O. Udoka, Helen Walter Mboto, Roland A. Anyingang

• Analysis of structure, conduct and performance of charcoal market in Oyo state, Nigeria

  • Author: J. A. Oladejo

• The content of shop stewards courses

  • Author: Oyelekan Isola Ayantunji, Mojirade Mary Ayantunji

• Application of Data Envelopment Analysis [DEA] to study the Performance Efficiency of the Scheduled Commercial Banks of India

  • Author: P. Mariappan, G. Sreeaarthi

• CASE STUDY

  Evidence of the bullwhip effect in Tanzanian Supply Chain – A case study of sugar industry

  • Author: Ahmed Mohamed Ame, Hafsa J. Kimwaga

• RESEARCH ARTICLE

  Business processes optimization possibilities

  • Author: Elizabeta Mitreva, Nako Tashkov, Oliver Filiposki, Tatjana Dzaleva

• Neuromarketing - A tool of selling to the brain

  • Author: Nikhil Uprety, Barinder Singh

• Students evaluation of the marketing strategies being used by Zimbabwe open university in recruiting new students. Case of matabeleland north and Bulawayo regions

  • Author: Dzama Tawanda, Future F.T. Chisango, Maposa Angel

• Indian hospitality industry: A study with reference to West Bengal

  • Author: Tridib Sengupta, Rajib Dasgupta

• E-marketing excellence: Planning and optimizing digital marketing

  • Author: Princy Agarwal, Vinod Kumar Shukla

• Consumers shopping behavior towards modern retail outlets-A study

  • Author: D.N. Gangadharaiah, H.N. Ramesh, Y. Nagaraju, Hanumanthappa

• “Process improvement in software companies: A live study at Ericsson”

  • Author: Neeraj Kumari