International Journal of Marketing and Technology

Table of Contents

• RESEARCH ARTICLE

  The impact of participatory decision making in organizational management

  • Author: Bagiwa Zulaihatu Lawal, Muhammad-Bashir Owolabi Yusuf

• Brand equity of private labels in India

  • Author: Vinamra Jain, Ashok Sharma

• A study on buying behaviour of Indian consumers regarding shoes

  • Author: R. Sudhakar, Suraj Kumar Singhania, Akshaya Iyer, Avnish Kesarwani

• A study on financial performance and key indicaters of lucas Indian Service Limited, Chennai

  • Author: R. Poornima Rani

• RESEARCH NOTE

  A study on buyer behaviour towards Maruti cars in Erode city

  • Author: P. Parimaladevi

• RESEARCH ARTICLE

  Impact of FDI on the weaker and marginalized dalits in India

  • Author: Navneet Kaur

• Economic geography of the web hosting providers to the Turkish travel agencies

  • Author: Ridvan Kozak

• Impact of direct/online marketing on traditional channels

  • Author: Shilpy Malhotr

• A statistical analysis measuring the impact of the U.S. on IndIa's economy

  • Author: Pete Mavrokordatos, Stan Stascinsky

• Impact of outsourcing on the organisations opting for IT

  • Author: Shilpy Malhotra

• Challenges and opportunities of youth enterprise development fund in employment creation in Kisumu West Sub-county

  • Author: Tom Mboya Awiti, Adrian Mukhebi, Maria Onyango, N. B. Okelo

• Consumer response towards green products

  • Author: K. Sudhalakshmi, K.M. Chinnadorai

• The role of strategic corporate social responsibility in effective brand management: A qualitative research in Pakistan's economy to identify the gaps and opportunities regarding adoption of CSR

  • Author: Ambreen Afzal, Ayesha , Fareeha Zafar

• Relevance of saving and investment for growth in India: A granger causality approach

  • Author: Archna Chaudhry