International Journal of Marketing and Technology

Table of Contents

• RESEARCH ARTICLE

  Effect of strategic performance management on organisational nichein a challenging economy

  • Author: Olusanya Olufunso, Oluwasanya Adewale Tony

• Giftedness and gifted underachievement in educational institutions

  • Author: Funmilola Bosede Alokan, Cecilia M. Olaniyi

• Information technology and banking services: synergy that drives niche quality customer driven services in Nigerian banks

  • Author: Olusanya Olufunso, Oluwasanya Adewale Tony

• The survey of the relationship between organizational structure "Stephen Robbins" and effectiveness of managers

  • Author: Babak Alem, Hussein Ali Pur, Mohammad Faizi

• Maize as a staple carbohydrate in Ghana: Encompassing political, economic, social, technological, environmental (PESTE) and gastronomic context of food and drink

  • Author: Tsatsu MacCarthy

• Green entrepreneurs

  • Author: Anjali Sing

• Perceptions of stakeholders on tourism turn-around strategies in Zimbabwe

  • Author: Nelson Zengeni, Dorothy Monica Fungai Zengeni

• Retro branding: cases from Indian scenario

  • Author: Sumanta Dutta

• A study on digital marketing opportunities and challenges

  • Author: M. Umrez

• Employee motivation and retention- key to organisational performance- in Indian perspective

  • Author: Prateek Pandey

• An impact of Equity Shares

  • Author: A. Kavitha, K. Murugadoss

• The impact of pricing strategy in retail sector

  • Author: Rohit Kumar

• Impact of cultural variables: an exploratory study on Omani women consumers

  • Author: Thomas P Chandy, B Sriram

• Agricultural Produce Market Committee (APMC) Act in Uttarakhand and its Impact on Agribusiness

  • Author: Siba Sankar Mohanty, Atul Singh

• Factors influencing insurance agents’ intention to leave: findings from life insurance sector in Pakistan

  • Author: Muhammad Aqil, Syed Siraj Munir, Rizwan Raheem Ahmed, Seemab Qadeer