International Journal of Research in Finance and Marketing

Table of Contents

• Market Logic in Higher Education: Rethinking with Sociological Imagination

  • Author: Preeti Mann

• Impact of FDI & FII on Indian Stock Markets

  • Author: Sandeep Kapoor, Rcoky Sachan

• Consumer Buying Behaviour-Towards Personal Computer

  • Author: Santpal

• International Financial Reporting Standards-An Overview

  • Author: Subhendu Kumar Nag

• Mobile first or mobile only. what's companies take over their marketing strategy?

  • Author: Aditi Batheja

• CASE STUDY

  Factors determining the Dividend Policy-A case study of NSE NIFTY companies

  • Author: T.V.V. Phani Kumar, N. Megha Shyam

• RESEARCH ARTICLE

  An empirical analysis of financial leverage and it's components with special reference to ultratech cement industy

  • Author: Atul A. Agwan

• Comparative Analysis of Mutual Fund Schemes available at Kotak Mutual Fund and HDFC Mutual Fund

  • Author: Shriprakash Soni, Deepali Bankapue, Mahesh Bhutada

• Medical tourism in India

  • Author: Padmasani, V. Remya

• Brand and its impact on buying behaviour for cement in India

  • Author: Diptendu Ghosh, Biswajit Das

• An analytic study of behavioral finance in investment decisions and strategies

  • Author: Atul Bansal

• CASE STUDY

  Effect on Taiwanese Hospitality Industry of Opening Taiwan to Mainland Chinese Tourists: A Case Study on Japanese Tourists

  • Author: Lee Cheng-Wen, Chou Chin-Mei

• Environment Accounting and Reporting En Evidence from Vishakhapatnam Steel Plants, India

  • Author: Atul Bansal

• Ways and means to establish CRM in Pharmaceutical Company

  • Author: Ganesh Pandit Pathak, Sarang Shankar Bhola

• To analyze the factors affecting tourism receipts from global travelers: application of random coefficient model

  • Author: Cheng-Wen Lee, Fu Wen-Chuan, Chia-Jui Peng

• Financial performance appraisal of selected fertilizer companies in India

  • Author: T. Ambika, A. Sengottaiyan