Sumedha Journal of Management

Table of Contents

• RESEARCH ARTICLE

  Socio-Ecomomic Background of Women Entrepreneurs in VisakhapatnamCity-ACase Study

  • Author: D.M. Sheaba Rani, K. Venkatarattaiah

• AStudy of Mutual Fund Recent Trends and Challenges in India

  • Author: P Alekhya, B. Saritha

• "Public Private Partnership" & "Privatisation"-ACase Study of Mangalore City Corporation

  • Author: Ms. H ShilpaShetty

• Performance Evaluation of Equity Schemes of HDFC Mutual Fund

  • Author: Vikas Kumar, Ankit Srivastava

• Exploring Relationship between Brand Equity and Customer Loyalty on Pharmaceutical Market

  • Author: Manoj C.G Krishnan, G Arun

• Ethicalities of E-Banking on E-Commerce

  • Author: Nadia Sha

• Performance Evaluation of Banking Sector in India

  • Author: S.K.S. Yadav

• AStudy on Customer Perception towards the Online Insurance Products in Chennai City

  • Author: A. Ezhilarasi, G. Vijaya Kumar

• Navigating the Insight of SARAs (Sale of Articles of Rural Artisans Society) Fairs: Holistic Marketing Gateway for Rural Artisans

  • Author: S. Gurusamy, P. Hemavathy

• Organizational Citizenship Behavior (OCB): A Comprehensive Literature Review

  • Author: Feza Tabassum Azmi, Kavitha Desai, Kalpana Jayakrishnan

• A Study on Institutional Factors Leading to Well-Being among Faculty Members of Self Financing Business Schools in Kerala

  • Author: M.H. Salim, Mallika Sankar

• eCRM-Service Quality

  • Author: Kavita