TRANS Asian Journal of Marketing & Management Research (TAJMMR)

Table of Contents

• RESEARCH ARTICLE

  An empirical study on npas in working capital loan of Gramya banks

  • Author: B. Chandra Mohan Patnaik, Prasanta Kumar Sethy

• Gender impact on risk taking behavior in investment-A case of distt Aligarh

  • Author: Akeel-Ur-Rehman , Akeelurrehman

• Customers preference and satisfaction towards banking services with special reference to Shivamogga district in Karnataka

  • Author: C.S. Ravi, Kundan Basavaraj

• Entrepreneurship, economic growth and inclusive entrepreneurship policy initiatives of Government of India

  • Author: Priyanka Sharma

• RESEARCH NOTE

  Executive role efficacy among knowledge workers (an investigation into the self perceptions in the high tech industrial sector of the tricity of Mohali-Chandigarh-Panchkula)

  • Author: Renu Vij

• RESEARCH ARTICLE

  Hr dynamics and innovation practices: Insurance sector (India)

  • Author: Aruna Deshpande, Kavitha Venkatachari

• Worth of discipline in organisation

  • Author: Rahul Kumar, Esha

• A study on economics of cashew nut agriculture, procedure and marketing in Cuddalore district, Tamilnadu

  • Author: A. Balamurugan, S. K. Nagarajan, S. Muthumani

• RESEARCH NOTE

  Addhar to follow gold (role of it in tracking black money and smuggled gold in the country)

  • Author: Ajay Mishra, Sharda Gangwar, Mayuri Mukherjee