International Journal of Marketing and Technology

Table of Contents

• RESEARCH ARTICLE

  Grading of factors influencing customers’ satisfaction from car companies using Fuzzy Analytic Hierarchy Process

  • Author: Naser Hamidi, Puria Ghafari

• Implementation of the NHS direct using WML environment

  • Author: Peter Okpamen

• Societal marketing's influence on corporate image: An exploratory investigation of togolese customers’ behaviors

  • Author: Habil. Doman Gnoufougou

• Wireless data acquisition and control using advanced embedded processor

  • Author: P. Subbiah, P. Jeno Paul

• Determining factors hindering the acceptability of academia-industry collaboration in aided colleges: A case of “managerial skills for entrepreneurs” program

  • Author: Jyoti Rana

• Marketing capabilities among Malaysian Small and Medium Enterprises (SME) in the agro-based industry

  • Author: Azhar Ahmad

• The effects of marketing environment audit on the performance of parastatals: A case of Kenya Power Company, Kenya

  • Author: Bonventure Onyango Odote, Monica Akoth Achieng’, Gilbert Owuor Olala

• A study on purchasers of natural products for possiblity of green marketing in Trichy and Chennai City

  • Author: C. Senthil Nathan, K. Malar Mathi

• CASE STUDY

  Analyzing of electronic customer relationship management system implementation (A case study: Bank Saderat in Tehran province)

  • Author: Narges Delafrooz, Mohammad Taleghani, Davud Yaghubi Khorramdare

• RESEARCH ARTICLE

  Components of a comparative analysis of the efficiency of the tax burden on income: Application of stochastic frontier analysis

  • Author: Victor Vladimirovich Gluschenko, Vyacheslav Victorovich Lyashenko, Valentyna Valerivna Somova

• Trade unions: growth, structure and policy in current scenario

  • Author: Abhishek Gupta

• Evaluation of factors influencing strategic marketing on the performance of manufacturing companies in Nigeria

  • Author: Bello Ayuba, A.K. Kurfi

• RESEARCH NOTE

  Capital management in Urban Co-Operative Bank at Nagappattinam

  • Author: E. Soundararajan, S. Mayilvaganan

• RESEARCH ARTICLE

  Consumer attitude towards Islamic financing

  • Author: Irfan Ameer

• Recent trends in analytical instrument's market and comparative analysis of marketing strategies of Bio-Rad and Beckman Coulter in Indian market

  • Author: Pulidindi Venugopal, Pritish Anand, K B Kartik Gaurav, Sasank Maganti

• Role of biotechnology in textile industry: A review

  • Author: Kiro Mojsov

• A study to find out the perception about technology with special reference to Thanal Resident Association

  • Author: R Vinay Raj

• A comparative study of Public and Private cellular service providers in Karnataka state - An empirical study using factor analysis

  • Author: A C Kiran Kumar, H R Uma

• RESEARCH NOTE

  An overview on tribal economy and its endemic exploitation in Sundargarh district

  • Author: Joachim Dung Dung

• RESEARCH ARTICLE

  Stakeholder approach in branding: Evidence from oil and gas sector of Pakistan

  • Author: Irfan Asghar Ameer, Maryam Javan Mashmool, Amir Javan Mashmool