South Asian Journal of Marketing & Management Research

Table of Contents

• RESEARCH ARTICLE

  Testing mediating effect of job satisfaction on the relationship between rewards and employees’ loyalty

  • Author: Shanthakumary Milroy Christy Mahenthiran Aloysius

• Behavioral finance expands the predictive behavior of stock market volatility index

  • Author: S. C. Das, Snehalata Das

• Challeges for green marketing

  • Author: Jayaram Budho More

• A comparative study of customer perception about insurance company with special reference to LIC and HDFC Standard Life Policies

  • Author: Nisamudheen T.

• The influence of organizational climate for organizational success in SCCL

  • Author: Arun Kumar Puttapalli

• Organic products: Marketing practices, issues & challenges faced by farmers in Nagpur Region

  • Author: Archana Dadhe

• Job satisfaction and dimensions of organizational commitment: Evidence from the state sector of Sri Lanka

  • Author: Prasadini N. Gamage

• Analysis of satisfaction level of customers shopping from retail outlets in a shopping mall: With special reference to Crown Interiorz Mall, Faridabad

  • Author: Megha Mathur

• Impact of globalization on Indian society

  • Author: Devinder Sharma

• The organizational achieving customer lifetime value through customer relationship management

  • Author: K. R. Selvi, Vivekananda

• Sustainable growth ratewith reference Toespi Industries Pvt Ltd.

  • Author: T. Sobha Rani

• Comparative study of rural and urban consumers with regard to FMCG

  • Author: R. K. Mittal, Ekta Anand

• Oman Air: A symbol of hospitality & the flagship company in civil aviation sector of sultanate of Oman

  • Author: Daleep Kumar, Parul Mathur

• Current trends in mobile telephony indusrty in India

  • Author: Jyoti Sharma