International Journal of Marketing and Technology

Table of Contents

• RESEARCH ARTICLE

  The impact of tourism on culture: Empirical evidence from victoria falls

  • Author: Alick Mhizha, Golden Mandebvu, Noel Muzondo

• Estimation of market volatility-A case of logistic brownian motion

  • Author: D. B. Oduor, N. Omolo Ongati, N. B. Okelo, Silas N. Onyango

• CASE STUDY

  Market access and agriculture suitability analysis using GIS technique: A case study on Morobe province, Papua New Guinea

  • Author: Sailesh Samanta, Babita Pal, Dilip Kumar Pal, Wycliffe Antonio

• RESEARCH ARTICLE

  Assessment of library service quality from researchers’ perspective

  • Author: Sunil Kumari, Poonam Khurana, Madhu Arora

• RESEARCH NOTE

  Sustainable Development through ICT and education - A collaborative endeavour

  • Author: Sangeeta Kohli, Ritu Bhattacharyya

• RESEARCH ARTICLE

  International marketing and the impact of technology on the integration of the global economy

  • Author: Ashish Mathur

• Fiscal policy, public debt, and economic growth

  • Author: William R. DiPietro

• Work/Life Balance in Corporate Sector

  • Author: Prerna

• Profitabilty analysis of Reliance Telecom Ltd

  • Author: M. Usharani, M. Kavitha

• A study on customer involvement in purchase of home appliance

  • Author: P. Janaki, S. Premila

• RESEARCH NOTE

  Economic Growth, Corruption and Poverty

  • Author: Harsimran Singh, Sarbjeet Singh

• RESEARCH ARTICLE

  A Study on Consumer perceptions and Brand Equity Analysis of Men's shirts: foreign Brands Vs Domestic brands

  • Author: A. Pughazhendi, R. Thirunavukkarasu

• Applying Knowledge Management in the Life Insurance Industry

  • Author: M. Dhanabhakyam, V. Anitha, S. Kavitha

• Measuring the service quality gap between the perceived and expected services in retail banking

  • Author: Ganesh P

• Analysis on Problems of Customers on Mobile Banking Services of ICICI BANK in Tenkasi Taluk

  • Author: S. Valli Devasena

• Global financial crises and the eradication of poverty and hunger in Nigeria

  • Author: Mahmoud Aisha Hamman

• Effect of automation of the trading system on performance of the Nigerian stock exchange

  • Author: Luka Mailafia

• Literature review and research findings in social and management sciences: A study of selected undergraduate projects in the university of Abuja 2008/2009 Session

  • Author: Lawal Abdullahi Oladimeji

• A study of the management of early childhood education in Balasore district of Odisha

  • Author: Duryodhan Dash

• “Financial sector reforms & their impact on banking sector”

  • Author: Karan Walia, Monika Jain

• What is the potential of Renewable energy sources in addressing security of energy supply concern? The case of Nigeria

  • Author: Ahmed Adamu

• Assessing banking industry quality using the SERVQUAL model

  • Author: B.E. Sancharan Roy

• The culture impact on product choices by women consumers of middle east: An exploratory study of omani consumers

  • Author: Thomas P Chandy, B Sriram

• An investigative study on market potential and performance analysis of Hindustan Unilever Ltd

  • Author: Simeon S. Simon

• Antecedents and outcomes work life balance: A Study (HRM)

  • Author: Lalita Kumari

• Determinants of capital structure: A Case of Indian chemical industry

  • Author: Vikas Adhegaonkar, R. M. Indi

• RESEARCH NOTE

  Sales promotion approaches & marketing strategies followed in domestic LPG sector of India

  • Author: Gaurav Lodha, Amit Vyas

• RESEARCH ARTICLE

  Policy and legal factors affecting investment in the mining industry: The case of Zimbabwe

  • Author: Lovemore Chimuka, Takaidza Sibanda

• Customer satisfaction through service quality in retailing

  • Author: G. Arun Kumar, S.J. Manjunath, K.C. Shivashankar

• An empirical study of economics of sugarcane cultivation and processing based farming in Uttar Pradesh

  • Author: Gomatee

• Effect of strategic orientation on performance of banking institutions in Kisumu city-Kenya

  • Author: Ayanga George Odhiambo, John Mark Obura, Fredrick O. Aila

• “A study on recent trends of life insurance industry after liberalization“

  • Author: Anshuja Tiwari, Babita Yadav

• Microfinance institutions in India: An overview

  • Author: Chandra Shekhar Vyas, Atul Raman

• Central masculine characters except protagonist in a handful of rice

  • Author: Tarun Kumar Yadav

• Income and expenditure statement analysis in Premier Mills Pvt Ltd, Hosur

  • Author: M. Prakash

• Propose a methodology to implement blance score card for operational appraisal of industrial groups

  • Author: Neda Jalaliyoon, Nooh Abu Bakar, Hamed Taherdoost

• Pitch process & it's importance in advertisement

  • Author: R Vinay Raj

• Microbial cellulases and their applications in textile processing

  • Author: Kiro Mojsov

• Optimizing data mining tasks using rbf neural networks

  • Author: Ch. Srinivasa Rao, G.Y. Raja Kumar, G. Prasada Reddy, R. Bharat Kumar

• Tracking on the internet assessments through information visualization

  • Author: Y. Anusha

• Surveying the relationship between organizational justice dimensions and organizational citizenship behavior in Islamic Azad University branches of Ardebil Province

  • Author: Mohammad Roohi, Mohammad Feizi, Qader Vazifeh Damirchi

• Calculation the efficiency of Refah bank using data envelopment analysis (DEA) Me

  • Author: Abdolali Monsef, Amir Hortamani, Sanaz Abbaspour

• Marketing of banking services

  • Author: S. Mayilvaganan, G. Karthikeyan

• CASE STUDY

  Dirty harry (case study)

  • Author: Omer M. Othman Domoro, Syed Omar Syed Agil

• RESEARCH NOTE

  Customer satisfaction for plastic moulded furniture products of Kisan Moulding Limited, Bangaloure

  • Author: L. Leo Franklin, S.A. Sirajudeen

• RESEARCH ARTICLE

  Factors that hamper the adoption of egovernment

  • Author: Bogdan Calin Velicu

• Images created through advertisement: multi dimensional scaling approach

  • Author: Sangeeta Mohanty

• An exploratory study on the loyalty or variety seeking purchase pattern of different brands of toilet soaps among a set of management students

  • Author: Vinod Urath, N.R. Narayanan

• Liquidity management in financial institutions in Nigeria

  • Author: Siyanbola , Trimisiu Tunji

• Corporate social responsibility: Conceptualisation and potential benefits for firms implementing

  • Author: Lalita Kumari

• Causes & effects of financial exclusion in the banking sector: The case of Zimbabwe

  • Author: Wilson Nyarugwe, Gabriel Maibvisira, Florence Mudzurandende

• The infrastructure sector in India and Public Private Partnership (PPP)

  • Author: Anjli , Neelam

• A comparative study of different kinds of technology roadmapping formats and introducing the visualization technology roadmapping

  • Author: Hessam ZandHessami, Arezoo Nakhaei, Maryam Khosraviani

• Measuring relation among E-Service quality, customer's satisfaction and intention to purchase: (An investigative study on customers of online air ticket service in India)

  • Author: Vivek Agrawal, Vikas Tripathi, Sucheta Agrawal

• A study on identification of the factors influencing the purchase behavior of consumers visiting the malls

  • Author: K. Sayee Manohar, P. Ravilochanan

• Comparative study of customer saticfaction towards services provided by public sector bank, private sector bank and co- operative sector bank of Navi Mumbai

  • Author: Maniram Dekate, Sunil Bapu Kadam

• Customer satisfaction with value added services of BSNL and AIRTEL operating in Gwalior division (M.P.)

  • Author: R.C. Upadhyaya, Vashundhra Sharma

• Determinants of brand equity in hair care products: An empirical study

  • Author: Mayank Pant, D.S. Chaubey, Shyam Sunder Saini

• Alluring consumers- The emotional way

  • Author: Ch Siddharth Nanda, Devasish Rout

• Silence as an endogenous mode of post-conflict healing and reconciliation: Zimbabwe post 2008 election violence

  • Author: Obediah Dodo, Chamunorwa Nyoni

• CIOs’ transformational leadership behaviors in community colleges in relation to information technology workers

  • Author: Mahmoud S. Abouelenein, Ify S. Diala

• A study on consumer attitude perception about celebrity endorsement

  • Author: Pratiksinh Sureshsinh Vaghela

• Digital photo studio, Bardoli – measurement of service quality using SERVQUAL scale

  • Author: Mulchandji Shambhulalji Sen

• FDI inflows in India

  • Author: K. Shobha

• Product recall: Effect on brand perception

  • Author: Pulidindi Venugopal, Akul Soni, Rohit Tiwari, Saurabh Gupta

• A study on Bangladesh Telecom Industries

  • Author: Khandakar Al Farid Uddin

• RESEARCH NOTE

  Quality of work life: An empirical comparison

  • Author: Riyaz Ahmad Rainyee