ZENITH International Journal of Business Economics & Management Research

Table of Contents

• RESEARCH ARTICLE

  An empirical study on factors infleuncing student purchase behaviour in hyper market

  • Author: S.P. Karuppasamy Pandian, S.P. Nivetha Varthani

• RESEARCH NOTE

  Some aspects of child labor in India

  • Author: K.V.S.N. Jawahar Babu, P. Tarangini

• RESEARCH ARTICLE

  A study on celebrity characteristics and consumer attitude towards celebrity of pommys nighties advertisement with special reference to Rajapalayam town

  • Author: N. Muthukumar, M. Jeyakumaran

• Dividend behaviour of automobile companies in India: An empirical study

  • Author: D. P. Warne, Pinki Insan

• Influence of electronic word of mouth on high value product's purchase decision

  • Author: Sunita Kumar, Shiv Onkar, Deepak Kumar

• Competitive advantage-A way to kill your competitors

  • Author: Ajay Kumar Sharma

• Review of training & development practices: The case of an Indian manufacturing organization

  • Author: Soumi Rai

• A study on financial performance of Dr. Reddy's Laboratory Ltd. from 2009 to 2012

  • Author: M. Gangu Naidu, Israel Raju Vuram

• The impact of inward FDI and foreign ownership on the performance of Indian multinational firms

  • Author: Harshika Gabbad, Ankit Laddha, G.D Gidwani

• Lifestyle and psychographics -A review of application in behaviour finance

  • Author: A. Somu, M. A. Vijaya

• Socio-economic conditions of auto-rickshaw drivers - A study with special reference to Valparai region

  • Author: K. Singaravelu

• A study on commodity derivative market and its impact over spot market with special reference to selected agricultural produces in India

  • Author: P. Periasamy, R. Satish

• Study on satisfaction level derived by the users of pantene shampoo in western Maharashtra

  • Author: Priya Anand Irabatti, Anand Suresh Irabatti

• Impact of industrial policy on firm performance of Uttrakhand: An empirical study

  • Author: Praveen Kukreti, D. S. Chaubey

• Environmental education awareness among senior secondary school students

  • Author: Vipinder Nagra, Baljeet Kaur

• CASE STUDY

  Role of financial institutions in promoting microfinance-A case study of NABARD

  • Author: Kafeel Ahmed

• RESEARCH ARTICLE

  Rural women entrepreurship in Andhra Pradesh

  • Author: Sreenivasa Rao Behara, K. Niranjan

• Determinants of vulnerability to poverty and welfare status of households in Urban Ethiopia: Evidence from Urban Maichew

  • Author: Menasbo Gebru Tesfay

• Evaluation and comparison of various CSMA/CA techniques

  • Author: Nimarta Sidhu, Paramjeet Singh, Shweta Rani

• Global economic crisis: A study of Indian economy

  • Author: Prashanta Athma, K. Raj Kumar

• Does economic growth improve the life satisfaction in BRICS? -An empirical analysis

  • Author: L. Krishna Veni

• Selection of index fund- A theoretical prospective

  • Author: Sugandharaj Kulkarni, Vilas Balgaonkar

• Status of women during the times of Buddha

  • Author: Kriti Gupta, Rajeev Sharma, Naveen Aggarwal

• Impact of demographic factors on women empowerment through micro credit – A special reference to Jaffna district

  • Author: Y Rathiranee, DM Semasinghe

• A study on export performance of marine products in India

  • Author: A. Muthusamy

• Analytical study of work environment in IT sector

  • Author: Bhavna Saighal, M. K. Bhat, Anjana Gupta

• Mgnregp and social inclusion -challanges and way forward an evidance from Karimanagr dist. in Andhra Pradesh:

  • Author: Gundeti Ramesh, Bhoopathi Rajini Devi

• CASE STUDY

  Problems faced by women entrepreneurs in micro, small and medium enterprises (MSMES) located in Hyderabad and Ranga Reddy districts of Andhra Pradesh (India) – A case study

  • Author: Anand Chakravarthi

• Sociological implications of development projects in India: With a case study of dul and hasti project in Kishtwar, Jammu and Kashmir India

  • Author: Sudesh Kumar

• RESEARCH ARTICLE

  Sensex and global indices

  • Author: Mukesh Kumar Mahajan

• A study on stress management in manufacturing sector

  • Author: S.E.V. Subrahmanyam, M. Vijaya Bhaskar Reddy, G. Sonia

• A primer on commodity derivative markets

  • Author: Salim A Shamsher, Sanjay Mali

• Performance analysis of commercial banks in India

  • Author: Samir

• Operations of co-operative marketing and processing society in Karnataka

  • Author: D. Seetha Naik

• Role of Panchayat Raj institution in rural health

  • Author: K. Sandeep Raj, V. Shanmugam

• Problems and prospects: Micro, Small and Medium Enterprises (MSMES) in Rajouri and Poonch districts, (J&K)

  • Author: Dil Pazir, Shokit Hussain

• Customer perception towards service quality, technology attributes in banking sector

  • Author: A.R. Sudhamani, N. Kalyanaraman

• Stress in IT industry– A conceptual study

  • Author: S Uma Mageswari, N R V Prabhu

• CASE STUDY

  Irrationality in investment decision making- A case study in behavioral finance

  • Author: Salim A Shamsher, Parag Kalkar

• RESEARCH ARTICLE

  Women entrepreneurship in India– perspectives and concerns

  • Author: V.V. Subba Rao, T. Madhusudhan Rao

• Future Indian brand power (A three decades neuro-marketing change trend study)

  • Author: S. P. Rath

• SHG bank linkage programme for inclusive growth:- A study of Rajasthan state

  • Author: T.N. Mathur, Mamta Jain, Abhineet Saxena, Suresh Kumar Yadav

• A study on customer satisfaction and its impact on customer relationship management in banking sector

  • Author: V. Krishnamoorthy, R. Srinivasan

• Post-merger efficiency of banks in India- A study of HDFC bank and Centurian bank of Punjab

  • Author: Suresh Kumar

• A study on “Measuring the dimensions of customer relationship management with reference to banking sector”

  • Author: Neha Tiwari, Priyanka Karande, Rajiv Gupta

• Role stress and coping mechanism a study with reference to BPO employees in Chennai, India

  • Author: S. Shamsuddin, B. Palani

• Fall of rupee: causes, impact and role of RBI

  • Author: Rohit Kumar

• International strategic: political risk & government relations

  • Author: Abhishek Gupta

• A study of financial performance of Union bank of India

  • Author: Girish Kumar Painoli

• Emerging trends in baking sector

  • Author: SK. Meeeravali, R. Emmaniel, P.V. V. Kumar

• A study on employees welfare measures at retail sector in Chennai

  • Author: Kavita Poddar

• Lapsation of life insurance policies: Literature review

  • Author: K. Vidyavathi

• Multifold increase in insitutional/bank's credit for agriculture; neglegible effect on farmers: An overview

  • Author: Harpreet Kaur Sandhu

• Green positioning strategies for retailers: domestic and multinational companies scenario in India

  • Author: Sangepu Rajashekhar

• Microfinance: A catalyst of women empowerment through rural livelihood development

  • Author: Sazzad Parwez

• Role of banking sector and financial inclusion

  • Author: H H Bharadi

• E –commerce revolution in India: A case of flipkart

  • Author: Sagar P. Bhadange

• Employment generation in developing nation: Problems and policies

  • Author: Preeti Singh

• Cororate financial reporting: Frauds and its prevention

  • Author: Arnab Kumar Samanta

• Attitude of youth towards fast food- A study of district Jalandhar

  • Author: Rajan Sharma

• Post economic reforms and Indian agriculture sector: A study of fiscal expenditure and agricultural growth

  • Author: Rishipal , Nidhi Jain, Jyoti Sheoran

• An empirical study of various factors influencing investors in favour of different financial instruments

  • Author: D. S. Chaubey, Manish Gurung, Ritika Aggrawal

• Analysis of structural changes in FDI on Indian retail and its impact on the demand for retail professional skill sets

  • Author: A. Bharathy

• Mergers & acquisitions: A growth perspective from India

  • Author: Babasaheb R. Jadhav, D B Bharati

• Portfolio management: A tool to curb risk

  • Author: S. Kushalappa, B Sowmya

• A study of purchase behavior towards branded sports shoes in national capital region

  • Author: Rohit Chaudhary, Kriti Jain

• RESEARCH NOTE

  Risk & compliance management and capital optimisation due to increasing stress on assets

  • Author: Deepak Tandon, Priyanka Jain

• RESEARCH ARTICLE

  Determinants of rural labour supply: retrospect and prospect

  • Author: Roopa Patavardhan, D.S Leelavathi

• The effectiveness of stress management system at Spiro Solutions Pvt Ltd, Chennai

  • Author: J. Sridevi, P.S. Valarmathy, A.K. Subramani

• A study on subscriber feedback about BSNL broadband service

  • Author: K T Srinivas

• A review of literature on self-efficacy

  • Author: Anju Verma, Brij Sharma

• Shadow banking in India – Features and progress

  • Author: A. Vijayakumar, S. Jayachitra

• Women entrepreneurship in Assam: The motivational factors underpinning and the operational problems

  • Author: Anjan Kumar Bordoloi, Ashwini Machey

• Indian retailing market: A market solution to big bazaar and reliance fresh

  • Author: Vijay Rathee

• RESEARCH NOTE

  Emerging trends and issues in the growth of Indian Service Sector

  • Author: D.S. Leelavathi

• RESEARCH ARTICLE

  The effectiveness of stress management system at Spiro Solutions Pvt Ltd, Chennai

  • Author: J. Sridevi, P.S. Valarmathy, A.K. Subramani

• Stress management – counseling and guidance to college students

  • Author: Anil Dhawan

• Effectiveness and suitability of the current recruitment and selection procedure deployed by IL&FS in Gujarat, India

  • Author: Lalita Mishra

• A study on role of SMES in Indian economy

  • Author: Mohammad Alam Khan, Vipul Jain, Deepak Sahani, Gaurav Sharma

• Measurement of inequaility and poverty in India

  • Author: Naresh Kumar

• RESEARCH NOTE

  Can social networking keep students in school? A proposal for an ideal social networking site for an educational institution

  • Author: Ajith Sundaram

• RESEARCH ARTICLE

  Third world business sense: The empirical study of the informal sector to explain the dynamism in developing countries

  • Author: Satish C. Sharma, S. S. Choudhary

• CASE STUDY

  Financial risk tolerance using data envelopment analysis- A case study

  • Author: I Francis Gnanasekar, R Arul

• RESEARCH ARTICLE

  Pharmaceutical B2C E marketing trends – developed markets vs. developing markets

  • Author: Zehra Zulfikar, Mustafa Razaa Rabbani

• Management of higher education institutions: issues and challenges

  • Author: Heera Lal Sharma, Rajesh Tiwari, Bimal Anjum